WASHINGTON - The Bush administration wants North Korea's attention, so like a scolding parent it's trying to make it tougher for that country's eccentric leader to buy iPods, plasma televisions and Segway electric scooters. The U.S. government's first-ever effort to use trade sanctions to personally aggravate a foreign president expressly targets items believed to be favored by Kim Jong Il or presented by him as gifts to the roughly 600 loyalist families who run the communist government.

Kim, who engineered a secret nuclear weapons program, has other options for obtaining the high-end consumer electronics and other items he wants.

But the list of proposed luxury sanctions, obtained by The Associated Press, aims to make Kim's swanky life harder: No more cognac, Rolex watches, cigarettes, artwork, expensive cars, Harley Davidson motorcycles or even personal watercraft, such as Jet Skis.

The new ban would extend even to musical instruments and sports equipment. The 5-foot-3 Kim is an enthusiastic basketball fan; then-Secretary of State

Madeleine Albright presented him with a ball signed by Michael Jordan during a rare diplomatic trip in 2000. Kim's former secretary, widely believed to be his new wife, studied piano at the Pyongyang University of Music and Dance.