Followers can emulate, exceed, boost their ego and/or wallet. Which can be seen as collateral damage or part and parcel of the evolving nature of mankind.
Note: after one is tempted into a next level perspective, 'the world' enactingly changes: neurological firing patterns, psychological make up, culture, the system. That's why the tempting business is important: when one longs for the sea, building a boat is the logical thing to do
