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Because it's easy, and makes them feel as though they know something. Science gets dumbed down too much to the point that people go bleating about x,y,z being scientifically proven, just as astrology accurately describes how their day, week and month is going to pan out. Same class of 'science'.

People like to be able to explain why some things are as they are.  Why not use flimsy brain science to attribute traits?  Skin colour seems to be an acceptable enough way of categorising for many people.

Ad astra per aspera

by In Wales (inwales aaat eurotrib.com) on Fri Oct 12th, 2007 at 04:49:52 AM EST
[ Parent ]
Same class of 'science'

That's not something I dare to say round here... ;)

I wouldn't compare this to categorisation on the basis of colour, race, gender, etc, though -- which are social hierarchy sub-categories. These tests with their veneer of brain science seem to appeal to the highly educated and concern personal, possibly innate, dispositions. Yes, maybe a question of reassuring oneself, like an IQ test.

I'm in trouble, because the dancer says I'm right-brained and the coffee beans say I'm left-brained. D'oh, the headache!

by afew (afew(a in a circle)eurotrib_dot_com) on Fri Oct 12th, 2007 at 05:25:35 AM EST
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