Find an Intelectual celebrity and have them pictured reading it on holiday (or one who wants to appear as intelectual)?
(The first sentance is serious, the second not so) Any idiot can face a crisis - it's day to day living that wears you out.
As to how, I don't know. I do believe that there is a slow cumulative effect going on (as always) which will one day lead to a tipping point. The question is: can we do anything to accelerate toward that destinaton? You can't be me, I'm taken