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European DNA meat-tracing spreads to US - 12 May 2008 - NZ Herald: New Zealand Business, Markets, Currency and Personal Finance News

US Meat retailers can now trace their wares from the ranch to the refrigerator using DNA analysis.

IdentiGEN, based in Ireland with US offices in Lawrence, Kansas, says its DNA TraceBack technology can boost consumer confidence, as well as the value of the hamburger, steak, pork cuts and other meat.

TraceBack can determine not only where meat came from but whether it's organic or Angus - or whatever the label says, company officials said. Chief executive Don Marvin said it's the first product to offer DNA tracing for the entire meat supply chain.

"If you see a DNA TraceBack label, believe it," Marvin said. "It's true. It's DNA."

The technology - approved by the US Department of Agriculture in October - has been in use in Europe since 2000. British grocer Tesco and Ireland's Superquinn and Dunnes Stores use it.

by Fran (fran at eurotrib dot com) on Mon May 12th, 2008 at 04:13:50 AM EST
[ Parent ]
But on the other hand, it's still illegal to test for mad cow disease:

Creekstone Shouldn't Use Test for Mad Cow, U.S. Says (Update1)| Bloomberg | 09.05.2008

Creekstone Farms Premium Beef LLC, the Kansas-based meat producer, shouldn't be allowed to test beef for mad-cow disease on its own because it could hurt the U.S. cattle industry, a government lawyer told an appeals court.

``They are creating a false assurance'' because the test Creekstone wants to use can't show that meat is completely free of bovine spongiform encephalopathy, or mad-cow disease, Justice Department attorney Eric Fleisig-Greene told the court at a hearing today in Washington.

by gk (g k quattro due due sette "at" gmail.com) on Mon May 12th, 2008 at 05:35:59 AM EST
[ Parent ]
I thought the excuse for not testing for Mad Cow Disease was (brace yourselves) that there isn't any Mad Cow Disease in the US because there was no way American cattle meet could have been infected with British meat, or something like that.

When the capital development of a country becomes a by-product of the activities of a casino, the job is likely to be ill-done. — John M. Keynes
by Migeru (migeru at eurotrib dot com) on Mon May 12th, 2008 at 05:46:49 AM EST
[ Parent ]
I think the issue is that the USA has been in denial about BSE for some time and is now trying to deflect attention away from the scandals that have emerged.

Shouldn't this be under "World" ?

keep to the Fen Causeway

by Helen (lareinagal at yahoo dot co dot uk) on Mon May 12th, 2008 at 06:20:33 AM EST
[ Parent ]
Clearly.

Yes.

When the capital development of a country becomes a by-product of the activities of a casino, the job is likely to be ill-done. — John M. Keynes

by Migeru (migeru at eurotrib dot com) on Mon May 12th, 2008 at 06:23:17 AM EST
[ Parent ]
I agree. I replied to a message that belonged in either Europe or U.S. without noticing which category it was in...
by gk (g k quattro due due sette "at" gmail.com) on Mon May 12th, 2008 at 06:26:18 AM EST
[ Parent ]

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