There are people on this site, for example, who are relatively immune to consumerist pressures, which shows that giving in to excess is still an individual choice.
However, we in the west still consume at rates unheard of in most of the world, so even the best of us are only relatively virtuous. Policies not Politics ---- Daily Landscape
And I do agree, though they are not huge consumers, they still consume to much and carelessly. So there is room for improvement and this level too, but it is much smaller than for the McMansion and SUV types.
