MÁV was the state railways. Now it is cut up in separate still state-owned or sold stock companies. The creators of new passeger transport company thought they need some new name that is expressing youthfulness, a fresh start and modernity. What they came up with was incredibly bland: "H-START" (H for Hungary, START for you guess what). Then they yielded to negative reaction somewhat.
The new managers' new activity also looks idiotic. For example, on every compartment door of every car, they sticked printed A4 sheets asking with nice letters: "Don't freeride!". Their idea to improve the cleaning of cars was another series of A4 sheets, on which cleaners were supposed to stick little coloured squares 'proving' they did their job. Today both sets of A4 sheets are full of derisive comments written by passengers... *Traitor*, n. A benighted individual who perceives an illusory distinction between serving his nation and abetting the criminals who govern it.