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One great benefit of climate change is that we're opening up new parts of the world for the raping. The struggle for resources in the Arctic promises to become quite a show too, with the US and Russia eager to play it out on strength, leaving tiny Canada, Denmark and Norway but empty pleas for international law.

The island of Greenland is a bit on the sides of all that. In a smaller way, however, Greenland too will bring you and itself benefits from climate change! Here's how:

The Copenhagen Post: Iceberg in a bottle

Greenland plans to sell bottled water sourced from icebergs

The bottled water market is stronger than ever, promising the consumer the purest water from natural springs. Greenland could soon be joining familiar brands like Evian, Aquafina and Volvic by producing its own bottled water.

The abundance of glacial water is the perfect opportunity to join the global market, which is expected to be worth more than 445 billion kroner by 2011.

Market research from a number of large cities in the US and Japan has revealed that there is interest in Greenlandic water, with potential consumers viewing it as clean and original.

Head of the project Dorthe Lund Kaack told Berlingske Tidende newspaper that Greenland will begin producing bottled water from an island spring next year, but bottled iceberg water will follow.

Via TreeHugger

by nanne (zwaerdenmaecker@gmail.com) on Sat Sep 6th, 2008 at 05:31:37 PM EST
[ Parent ]
Greenland? Branding genius.
by ThatBritGuy (thatbritguy (at) googlemail.com) on Sun Sep 7th, 2008 at 07:58:29 AM EST
[ Parent ]

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