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Just wrestling with two lines of copy.

As the man says: 20 perfect words may take all week. 200 words may take a day. But if you want 1000 words I can do it right away.

Clients see it the other way round.  

You can't be me, I'm taken

by Sven Triloqvist on Sun Sep 28th, 2008 at 11:38:42 AM EST
Ah, come on now. You've got five spare minutes? It can't be hard to think up twenty words, can it?

(Word count: 20)

by afew (afew(a in a circle)eurotrib_dot_com) on Sun Sep 28th, 2008 at 12:41:29 PM EST
[ Parent ]
but they have to be the right words no doubt, and if its an advert blurb for Whiskey, it probably involves a lot of time consuming 'Research'

Any idiot can face a crisis - it's day to day living that wears you out.
by ceebs (ceebs (at) eurotrib (dot) com) on Sun Sep 28th, 2008 at 12:43:35 PM EST
[ Parent ]
Subheads are as tricky as haiku. Headlines are easier - just client Rorschach - it's the 'in a nutshell' subheads that require endless distillation. And no, it's not anything I could research. Sadly.

You can't be me, I'm taken
by Sven Triloqvist on Sun Sep 28th, 2008 at 01:27:14 PM EST
[ Parent ]
Keep going - you'll have another 980 in no time ;-)

You can't be me, I'm taken
by Sven Triloqvist on Sun Sep 28th, 2008 at 01:27:56 PM EST
[ Parent ]
Start with the visual and use that for inspiration.

Such as:

Buy this junk or our Sales Staff WILL call.
by ATinNM on Sun Sep 28th, 2008 at 02:49:15 PM EST
[ Parent ]
Nice sig...But we're frikking with you (Nordic humour). It actually means "I could kill a wee malt whiskey, I'm a typical Dem"

You can't be me, I'm taken
by Sven Triloqvist on Sun Sep 28th, 2008 at 03:39:22 PM EST
[ Parent ]
Awhh, give us another chance and you'll have it done in 10 mins....

Our knowledge has surpassed our wisdom. -Charu Saxena.
by metavision on Sun Sep 28th, 2008 at 05:28:10 PM EST
[ Parent ]
It's done. Not brilliant, but serviceable. My watchword.

You can't be me, I'm taken
by Sven Triloqvist on Sun Sep 28th, 2008 at 05:58:05 PM EST
[ Parent ]
not good, but good enough?

Any idiot can face a crisis - it's day to day living that wears you out.
by ceebs (ceebs (at) eurotrib (dot) com) on Sun Sep 28th, 2008 at 06:13:28 PM EST
[ Parent ]
I deal in audiences, Ceebs. I know what turns people on - I just have to decide how far my morals will stretch.

If I were sure I was doing the right thing, I'd always let my conscience be my guide. But my conscience is torn by thousand alternatives.

But come Jérôme's revolution, I will not be taking up arms. Though it is deserved. I will be using words as weapons.

I'm a sleeper. In both the terrorist and Gurdjieffian sense.

You can't be me, I'm taken

by Sven Triloqvist on Sun Sep 28th, 2008 at 06:58:38 PM EST
[ Parent ]
I'm a sleeper. In both the terrorist and Gurdjieffian sense.

in the School of Economic Science sense? 8-O

Any idiot can face a crisis - it's day to day living that wears you out.

by ceebs (ceebs (at) eurotrib (dot) com) on Sun Sep 28th, 2008 at 07:39:03 PM EST
[ Parent ]
No. In the School of Are you feeling lucky, punk, sense.

You can't be me, I'm taken
by Sven Triloqvist on Sun Sep 28th, 2008 at 07:45:19 PM EST
[ Parent ]
thank god for that.

Any idiot can face a crisis - it's day to day living that wears you out.
by ceebs (ceebs (at) eurotrib (dot) com) on Sun Sep 28th, 2008 at 07:59:00 PM EST
[ Parent ]
That's OK, I just changed my sig line anyway.
by ATinNM on Sun Sep 28th, 2008 at 06:32:38 PM EST
[ Parent ]
You wanna me cum over dere an teach you some finnish, hombre?

You can't be me, I'm taken
by Sven Triloqvist on Sun Sep 28th, 2008 at 06:59:47 PM EST
[ Parent ]
I have no idea what you are referring to.

:-þ

by ATinNM on Sun Sep 28th, 2008 at 07:38:21 PM EST
[ Parent ]
Don gimme none o' that Cyrillic shit, baby - you knows that to which I iz referring.

You can't be me, I'm taken
by Sven Triloqvist on Sun Sep 28th, 2008 at 07:48:11 PM EST
[ Parent ]
All meant in good humor.  No offense intended.

While I have your attention, note the 'Head's Up' I just posted, below.

by ATinNM on Sun Sep 28th, 2008 at 07:53:37 PM EST
[ Parent ]
You tawkin Taos homes, boy? How come a white boy gwine wid dis green shit?

Oh sorry, I picked up Beverly Hills Cop numero uno tonight at Filmtown, and Axel Foley has temporarily invaded my persona. Not only that but my black slang dates back to the skiffle era, if not before.

I can do you a very good Rauma Finnish accent, but the subtleties would be lost here ;-)

You can't be me, I'm taken

by Sven Triloqvist on Sun Sep 28th, 2008 at 08:19:48 PM EST
[ Parent ]
Yep.

All us folks in these hyar parts done be goin' green.

by ATinNM on Sun Sep 28th, 2008 at 08:39:40 PM EST
[ Parent ]

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