Although I own no shares in any company mentioned on this blog, the book, or Wired Magazine (aside from my two startups mentioned above), I do speak for hire. I used to refuse money for speaking gigs, donating it to charity or sending it to my publisher in the form of book sales, but then my wife rightly asked how, exactly, she benefited from me spending most of my life on the road. So now I travel less (only half the time, as opposed to 80%) and usually get paid for it.
So the book is a flyer for his public speaking.
That's really innovative, Chris.
e.g.
The Long Tail: Revised: the four kinds of FREE
A few weeks ago, I posted a diagram grouping free business models into three categories: cross-subsidies (eg, razor-and-blades), three-party markets (ads) and "freemium" (what economists call "versioning"; in this case most people get the free version). But as I was writing through that chapter, I realized that wasn't quite right.
But this doesn't make it false.