Earlier this month, I questioned the credentials of the alternative weather forecasters being used by the Daily Mail, the Express, the Telegraph and the Sun. I suggested that their qualifications were inadequate, their methods inscrutable and their results unreliable. I highlighted the work of two of these companies: Exacta Weather and Positive Weather Solutions (PWS). ... Both Charlotte and Emma have been quoted in the Daily Mail and their forecasts have formed the basis of some prominent stories. In April last year, for example, their claims were all that justified an article titled "It's sunshine all the way as forecasters predict 21c by Grand National weekend". Citing both women as sources at different points in the report appeared to lend it weight. But are either of them real? ... "Quite frankly, the filing system I have is a mess and I cannot put my hands of the information you require. ... Your column which was understandably critical of us at Christmas made me face a few things about the company and where it was going, and now as I can't find anything to back anyone up then quite frankly PWS is now more trouble than its worth and in debt. Therefore, I have taken the decision after 6 years to close the business forthwith."
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Both Charlotte and Emma have been quoted in the Daily Mail and their forecasts have formed the basis of some prominent stories. In April last year, for example, their claims were all that justified an article titled "It's sunshine all the way as forecasters predict 21c by Grand National weekend". Citing both women as sources at different points in the report appeared to lend it weight. But are either of them real?
"Quite frankly, the filing system I have is a mess and I cannot put my hands of the information you require. ... Your column which was understandably critical of us at Christmas made me face a few things about the company and where it was going, and now as I can't find anything to back anyone up then quite frankly PWS is now more trouble than its worth and in debt. Therefore, I have taken the decision after 6 years to close the business forthwith."
A sharp-eyed reader has sent me a screenshot he took from the PWS website at the end of last year. As you can see, it shows eight people whom the company lists as its forecasters and experts. (Well, seven and a cup of tea, currently standing in for its chief assistant forecaster). Some of these pictures are of striking young women with, er, prominent credentials. They have, the website claims, been producing PWS's forecasts and writing its blog posts. They have also been quoted in the Daily Mail. So who are they? A picture search suggests an impressive range of talents. Take "Serena Skye", for example, listed by PWS as a "contributing weather forecaster". She also turns out to be a mail order bride, a hot Russian date and a hot Ukrainean date. How she finds time for it all we can only guess.
So who are they? A picture search suggests an impressive range of talents. Take "Serena Skye", for example, listed by PWS as a "contributing weather forecaster". She also turns out to be a mail order bride, a hot Russian date and a hot Ukrainean date. How she finds time for it all we can only guess.
rotflmao keep to the Fen Causeway
