European Tribune

Not (Guy De) bord

by rg
Fri Jun 30th, 2006 at 08:51:10 AM EST

You may all know of Guy Debord.


This diary is about two of Debord's works: The Society of the Spectacle (1967) (the original in French is here,) and Comments on the Society of the Spectacle (1988) (the original in French is here.)  


First up, The Society of the Spectacle.  It blew my head off when I first read it, and when I'd screwed my head back on it had new information in it.  I'd read a guy (Guy) who had just laid out the modern world for me: it's history, it's current state, and it's direction.  Wow!  So, what did he have to say?  Well, let's start with the basics.


(Before we do, I think it worth mentioning that his tone is high-intellectual.  Of course what he is saying is correct.  How could it not be?  He has thought it all through, has he not?  And who are you to disagree?)

Well...that's the tone.  What about the content?  


1.
In societies where modern conditions of production prevail, all of life presents itself as an immense accumulation of spectacles. Everything that was directly lived has moved away into a representation.

3.
The spectacle presents itself simultaneously as all of society, as part of society, and as instrument of unification. As a part of society it is specifically the sector which concentrates all gazing and all consciousness. Due to the very fact that this sector is separate, it is the common ground of the deceived gaze and of false consciousness, and the unification it achieves is nothing but an official language of generalized separation.

4.
The spectacle is not a collection of images, but a social relation among people, mediated by images.

5.
The spectacle cannot be understood as an abuse of the world of vision, as a product of the techniques of mass dissemination of images. It is, rather, a Weltanschauung which has become actual, materially translated. It is a world vision which has become objectified.

6.
The spectacle grasped in its totality is both the result and the project of the existing mode of production. It is not a supplement to the real world, an additional decoration. It is the heart of the unrealism of the real society. In all its specific forms, as information or propaganda, as advertisement or direct entertainment consumption, the spectacle is the present model of socially dominant life. It is the omnipresent affirmation of the choice already made in production and its corollary consumption. The spectacle's form and content are identically the total justification of the existing system's conditions and goals. The spectacle is also the permanent presence of this justification, since it occupies the main part of the time lived outside of modern production.

10.
The concept of spectacle unifies and explains a great diversity of apparent phenomena. The diversity and the contrasts are appearances of a socially organized appearance, the general truth of which must itself be recognized. Considered in its own terms, the spectacle is affirmation of appearance and affirmation of all human life, namely social life, as mere appearance. But the critique which reaches the truth of the spectacle exposes it as the visible negation of life, as a negation of life which has become visible.

Having established what the Spectacle is (A Big Boot on All of Us) and why it is there (To Keep Us In Our Place), he lifts the rock and sees what ugly thing crawls beneath:

35.
In the essential movement of the spectacle, which consists of taking up all that existed in human activity in a fluid state so as to possess it in a congealed state as things which have become the exclusive value by their formulation in negative of lived value, we recognize our old enemy, the commodity, who knows so well how to seem at first glance something trivial and obvious, while on the contrary it is so complex and so full of metaphysical subtleties.

40.
The development of productive forces has been the real unconscious history which built and modified the conditions of existence of human groups as conditions of survival, and extended those conditions: the economic basis of all their undertakings. In a primitive economy, the commodity sector represented a surplus of survival. The production of commodities, which implies the exchange of varied products among independent producers, could for a long time remain craft production, contained within a marginal economic function where its quantitative truth was still masked. However, where commodity production met the social conditions of large scale commerce and of the accumulation of capitals, it seized total domination over the economy. The entire economy then became what the commodity had shown itself to be in the course of this conquest: a process of quantitative development. This incessant expansion of economic power in the form of the commodity, which transformed human labor into commodity-labor, into wage-labor, cumulatively led to an abundance in which the primary question of survival is undoubtedly resolved, but in such a way that it is constantly rediscovered; it is continually posed again each time at a higher level. Economic growth frees societies from the natural pressure which required their direct struggle for survival, but at that point it is from their liberator that they are not liberated. The independence of the commodity is extended to the entire economy over which it rules. The economy transforms the world, but transforms it only into a world of economy. The pseudo-nature within which human labor is alienated demands that it be served ad infinitum, and this service, being judged and absolved only by itself, in fact acquires the totality of socially permissible efforts and projects as its servants. The abundance of commodities, namely, of commodity relations, can be nothing more than increased survival.

42.
The spectacle is the moment when the commodity has attained the total occupation of social life. Not only is the relation to the commodity visible but it is all one sees: the world one sees is its world. Modern economic production extends its dictatorship extensively and intensively. In the least industrialized places, its reign is already attested by a few star commodities and by the imperialist domination imposed by regions which are ahead in the development of productivity. In the advanced regions, social space is invaded by a continuous superimposition of geological layers of commodities. At this point in the "second industrial revolution," alienated consumption becomes for the masses a duty supplementary to alienated production. It is all the sold labor of a society which globally becomes the total commodity for which the cycle must be continued. For this to be done, the total commodity has to return as a fragment to the fragmented individual, absolutely separated from the productive forces operating as a whole. Thus it is here that the specialized science of domination must in turn specialize: it fragments itself into sociology, psychotechnics, cybernetics, semiology, etc., watching over the self-regulation of every level of the process.

"Made in China"; The Congo (too terrible to think about, but as I type, the computer contains the very materials that "The Congo" is...well...anyway)...

44.
The spectacle is a permanent opium war which aims to make people identify goods with commodities and satisfaction with survival that increases according to its own laws. But if consumable survival is something which must always increase, this is because it continues to contain privation. If there is nothing beyond increasing survival, if there is no point where it might stop growing, this is not because it is beyond privation, but because it is enriched privation.
45.
Automation, the most advanced sector of modern industry as well as the model which perfectly sums up its practice, drives the commodity world toward the following contradiction: the technical equipment which objectively eliminates labor must at the same time preserve labor as a commodity and as the only source of the commodity. If the social labor (time) engaged by the society is not to diminish because of automation (or any other less extreme form of increasing the productivity of labor), then new jobs have to be created. Services, the tertiary sector, swell the ranks of the army of distribution and are a eulogy to the current commodities; the additional forces which are mobilized just happen to be suitable for the organization of redundant labor required by the artificial needs for such commodities.

Youth unemployment.  GDP.  Neo-cons.  This, ladies and gennelmen, is The Society of the Spectacle.  

But it's not my favourite of the two.  Oh, no.  My favourite is Comments on the Society of the Spectacle.  Here's the intro:

Comments on the Society of the Spectacle
Guy Debord, 1988

In memory of Gerard Lebovici, ambushed and murdered in Paris on 5 March 1984 by persons still unknown [1]

"However desperate the situation and circumstances, do not despair. When there is everything to fear, be unafraid. When surrounded by dangers, fear none of them. When without resources, depend on resourcefulness. When surprised, take the enemy itself by surprise." Sun Tzu, The Art of War. [2]

I
These comments are sure to be welcomed by fifty or sixty people; a large number given the times in which we live and the gravity of the matters under discussion. But then, of course, in some circles I am considered to be an authority. It must also be borne in mind that a good half of this interested elite will consist of people who devote themselves to maintaining the spectacular system of domination, [3] and the other half of people who persist in doing quite the opposite. Having, then, to take account of readers who are both attentive and diversely influential, I obviously cannot speak with complete freedom. Above all, I must take care not to give too much information to just anybody.

Guy, I should add at this point, was part of the Situationists International, and personally knew people who wound up dead from bullet wounds.  Some of you may have lived through the seventies and eighties in Europe.  Comments on the Society of the Spectacle is Guy's analysis of that period, as seen through the filter of his original thesis.  I will now go into HUGE QUOTE FRENZY.  If you've enjoyed his words so far, here are plenty more:

In 1967, in a book entitled The Society of the Spectacle, I showed what the modern spectacle was already in essence: the autocratic reign of the market economy which had acceded to an irresponsible sovereignty, and the totality of new techniques of government which accompanied this reign. The disturbances of 1968, which in several countries lasted into the following years, having nowhere overthrown the existing organization of the society from which it springs apparently spontaneously, the spectacle has thus continued to gather strength, that is, to spread to the furthest limits on all sides, while increasing its density in the center. It has even learnt new defensive techniques, as powers under attack always do. When I began the critique of spectacular society, what was particularly noticed -- given the period -- was the revolutionary content that could be discovered in that critique; and it was naturally felt to be its most troublesome element. As to the spectacle itself, I was sometimes accused of having invented it out of thin air, and was always accused of indulging myself to excess in my evaluation of its depth and unity, and its real workings. I must admit that others who later published new books on the same subject demonstrated that it was quite possible to say less. All they had to do was to replace the totality and its movement by a single static detail on the surface of the phenomenon, with each author demonstrating his originality by choosing a different and all the less disturbing one. No one wanted to taint the scientific modesty of his personal interpretation by interposing reckless historical judgments.
Nonetheless, the society of the spectacle has continued to advance. It moves quickly for in 1967 it had barely forty years behind it, though it had used them to the full. And by its own development, which no one took the trouble to investigate, it has since shown with some astonishing achievements that it was effectively just what I said it was. Proving this point has more than academic value, because it is undoubtedly indispensable to have understood the spectacle's unity and articulation as an active force in order to examine the directions in which this force has since been able to travel. These questions are of great interest, for it is under such conditions that the next stage of social conflict will necessarily be played out. Since the spectacle today is certainly more powerful than it was before, what is it doing with this additional power? What point has it reached, that it had not reached previously? What, in short, are its present lines of advance? The vague feeling that there has been a rapid invasion which has forced people to lead their lives in an entirely different way is now widespread; but this is experienced rather like some inexplicable change in the climate, or in some other natural equilibrium, a change faced with which ignorance knows only that it has nothing to say. What is more, many see it as a civilizing invasion, as something inevitable, and even want to collaborate. Such people would rather not know the precise purpose of this conquest, and how it is advancing.

The battles lines are drawn.  It's all getting worse.  I wonder, as I type, am I part of this or not?  Of course I am.  We all are.  Am I a collaborationist or not?  Well, I have objects in my flat.  My flat is an object.  I have posted this diary to an internet site, the internet is part of the development of the Spectacle.  Or is it?  I maintain that writing and commenting on diaries is what makes European Tribune a postive force against our domination by....it's the Neo Cons, innit?  Or is it the Chinese?  Or The Matrix?  The Commodity gone mad.  Quantity over quality: that's what it is.  This is my attempt at fighting on quality's behalf, if you like.  So, with the fervour of Guy in my heart, I will quote him at length.  Here goes:

Often enough society's bosses declare themselves ill-served by their media employees: more often they blame the spectators for the common, almost bestial manner in which they indulge in the media's delights. A virtually infinite number of supposed differences within the media thus serve to screen what is in fact the result of a spectacular convergence, pursued with remarkable tenacity. Just as the logic of the commodity reigns over capitalists' competing ambitions, and the logic of war always dominates the frequent modifications in weaponry, so the harsh logic of the spectacle controls the abundant diversity of media extravagances.
In all that has happened in the last twenty years, the most important change lies in the very continuity of the spectacle. This has nothing to do with the perfecting of its media instruments, which had already reached a highly advanced stage of development; it means quite simply that the spectacle's domination has succeeded in raising a whole generation molded to its laws. The extraordinary new conditions in which this entire generation has effectively lived constitute a precise and comprehensive summary of all that, henceforth, the spectacle will forbid; and also all that it will permit.

(Ouch!  I was in the pub just last night complaining--yes moaning--moan, moan.  Why do people watch Big Brother--to....to....I'm going mad.  More quotes!)

Spectacular government, which now possesses all the means necessary to falsify the whole of production and perception, is the absolute master of memories just as it is the unfettered master of plans which will shape the most distant future. It reigns unchecked; it executes its summary judgments.

This is the fear for the US of A.  This is the battle in Europe.  If they switched off the internet tomorrow--but they couldn't, could they?  As it stands, I know a lot more about the world thanks to the internet than I could possibly have known without it.  But to what end?  Isn't this just the Spectacle feeding me what I need in order to buy a CD, buy organic lettuce, in short, how does this knowledge change our behaviour with regard to the commodity?  I'll say it does, and for the better.  Knowledge is power.  Real knowledge (real: the first part of the name of a football team from Madrid):

The society whose modernization has reached the stage of the integrated spectacle is characterized by the combined effect of five principal features: incessant technological renewal; integration of state and economy; generalized secrecy, unanswerable lies; an eternal present.
Technological innovation has a long history, and is an essential component of capitalist society, sometimes described as industrial or post-industrial. But since its most recent acceleration (in the aftermath of the Second World War) it has greatly reinforced spectacular authority, by surrendering everybody to the mercy of specialists, to their calculations and to the judgments which always depend on them. The integration of state and economy is the most evident trend of the century; it is at the very least the motor of all recent economic developments. The defensive and offensive pact concluded between these two powers, economy and state, has provided them with the greatest common advantages in every field: each may be said to own the other; at any rate, it is absurd to oppose them, or to distinguish between their reasons and follies. This union, too, has proved to be highly favorable to the development of spectacular domination -- indeed, the two have been indistinguishable from the very start. The other three features are direct effects of this domination, in its integrated stage.
Generalised secrecy stands behind the spectacle, as the decisive complement of all it displays and, in the last analysis, as its most vital operation.
The simple fact of being unanswerable has given what is false an entirely new quality. At a stroke it is truth which has almost everywhere ceased to exist or, at best, has been reduced to the status of pure hypothesis. Unanswerable lies have succeeded in eliminating public opinion, which first lost the ability to make itself heard and then very quickly dissolved altogether. This evidently has significant consequences for politics, the applied sciences, the legal system and the arts.
The manufacture of a present where fashion itself, from clothes to music, has come to a halt, which wants to forget the past and no longer seems to believe in a future, is achieved by the ceaseless circularity of information, always returning to the same short list of trivialities, passionately proclaimed as major discoveries. Meanwhile news of what is genuinely important, of what is actually changing, comes rarely, and then in fits and starts. It always concerns this world's apparent condemnation of its own existence, the stages in its programmed self-destruction.

(Loads of attempted sentences edited out at this point.  On with the quote-fest:)

Spectacular domination's first priority was to eradicate historical knowledge in general; beginning with just about all rational information and commentary on the most recent past. The evidence for this is so glaring it hardly needs further explanation. With consummate skill the spectacle organizes ignorance of what is about to happen and, immediately afterwards, the forgetting of whatever has nonetheless been understood. The more important something is, the more it is hidden.

Ref: Iraq.  Ref: right now: the situation in the Gaza Strip.

History's domain was the memorable, the totality of events whose consequences would be lastingly apparent. And thus, inseparably, history was knowledge that should endure and aid in understanding, at least in part, what was to come: "an everlasting possession," according to Thucydides. In this way history was the measure of genuine novelty. It is in the interests of those who sell novelty at any price to eradicate the means of measuring it. When social significance is attributed only to what is immediate, and to what will be immediate immediately afterwards, always replacing another, identical, immediacy, it can be seen that the uses of the media guarantee a kind of eternity of noisy insignificance.
The precious advantage which the spectacle has acquired through the outlawing of history, from having driven the recent past into hiding, and from having made everyone forget the spirit of history within society, is above all the ability to cover its own tracks -- to conceal the very progress of its recent world conquest. Its power already seems familiar, as if it had always been there. All usurpers have shared this aim: to make us forget that they have only just arrived.

POW!  I like that quote.  I like all of 'em.  Here are some more:

With the destruction of history, contemporary events themselves retreat into a remote and fabulous realm of unverifiable stories, uncheckable statistics, unlikely explanations and untenable reasoning. For every imbecility presented by the spectacle, there are only the media's professionals to give an answer, with a few respectful rectifications or remonstrations. And they are hardly extravagant, even with these, for besides their extreme ignorance, their personal and professional solidarity with the spectacle's overall authority and the society it expresses makes it their duty, and their pleasure, never to diverge from that authority whose majesty must not be threatened. It must not be forgotten that every media professional is bound by wages and other rewards and recompenses to a master, and sometimes to several; and that every one of them knows he is dispensable.

Sums up most current political debate.  Next!

The spectacle proves its arguments simply by going round in circles: by coming back to the start, by repetition, by constant reaffirmation in the only space left where anything can be publicly affirmed, and believed, precisely because that is the only thing to which everyone is witness. Spectacular power can similarly deny whatever it likes, once, or three times over, and change the subject, knowing full well there is no danger of any riposte, in its own space or any other.

Go read the whole thing here (read it in the original French here.)  Okay, another HUGE quote and I'm almost done.  I've chosen the following one because it's topical (but aren't they all?):

The spectacle makes no secret of the fact that certain dangers surround the wonderful order it has established. Ocean pollution and the destruction of equatorial forests threaten oxygen renewal; the earth's ozone layer is menaced by industrial growth; nuclear radiation accumulates irreversibly. It merely concludes that none of these things matter. It will only talk about dates and measures. And on these alone, it is successfully reassuring -- something which a pre-spectacular mind would have thought impossible. Spectacular democracy approaches matters with great subtlety, very different from the straightforward brutality of the totalitarian diktat. It can keep the original name for something secretly changed (beer, beef or philosophers). And it can just as easily change the name when the thing itself has been secretly maintained. In England, for example, the nuclear waste reprocessing plant at Windscale was renamed Sellafield in order to allay the suspicions which were aroused by a disastrous fire in 1957, though this toponymic reprocessing did nothing to limit the rise in local mortality rates from cancer and leukemia. The British government, as the population democratically learned thirty years later, had decided to suppress a report on the catastrophe which it judged, reasonably enough, would probably shake public confidence in nuclear power. The nuclear industry, both military and civil, demands a far higher dose of secrecy than in other fields -- which already have plenty, as we know. To make life -- that is to say, lying -- easier for the sages chosen by the system's masters, it has been found useful also to change measurements, to vary them according to a large number of criteria, and refine them, so as to be able to juggle as necessary with a range of figures which are hard to convert. Hence, to measure radioactivity levels, one can choose from a range of units of measurement curies, becquerels, roentgens, rads alias centigrays, and rems, not forgetting the humble millirads, and sieverts which are worth 100 rems. [16] It reminds one of the old subdivisions of British currency which foreigners found so confusing, back in the days when Sellafield was still called Windscale. One can imagine the rigor and precision which would have been achieved in the nineteenth century by military history, and thus by theorists of strategy, if, so as not to give too much confidential information to neutral commentators or enemy historians, campaigns were invariably described in the following manner:
"The preliminary phase involved a series of engagements in which, from our side, a strong advance force made up of four generals and the units under their command, met an enemy force of 13,000 bayonets. In the subsequent phase a fiercely disputed pitched battle developed, in which our entire army advanced, with 290 canons and a heavy cavalry of 18,000 sabers; the confronting enemy alignment comprised no less than 3,600 infantry lieutenants, 40 captains of hussars and 24 of cuirassiers. Following alternate advances and retreats on both sides, the battle can finally be seen as inconclusive. Our losses, somewhat lower than the average figure normally expected in combat of similar duration and intensity, were appreciably superior to those of the Greeks at Marathon, but remained inferior to those of the Prussians at Jena."
In this example, it is not impossible for a specialist to gather some vague idea of the forces engaged. But the conduct of operations remains securely concealed. In June 1987, Pierre Bacher, deputy director of installations at Electricite de France, revealed the latest safety doctrine for nuclear power stations. By installing valves and filters it becomes much easier to avoid major catastrophes, like cracks or explosions in the reactors, which would affect a whole 'region.' Such catastrophes are produced by excessive containment. Whenever the plant looks like blowing, it is better to decompress gently, showering only a restricted area of a few kilometers, an area which on each occasion will be differently and haphazardly extended depending on the wind. He discloses that in the past two years discreet experiments carried out at Cadarache, in the Drome, "clearly showed that waste gas essentially is infinitesimal, representing at worst one per cent of the radioactivity in the power station itself." Thus a very moderate worst case: one per cent. Formerly, we were assured there was no risk at all, except in the case of accidents, which were logically impossible. The experience of the first few years changed this reasoning as follows: since accidents can always happen, what must be avoided is their reaching a catastrophic threshold, and that is easy. All that is necessary is to contaminate little by little, in moderation. Who would not agree that it is infinitely healthier to limit yourself to an intake of 140 centilitres of vodka per day for several years, rather than getting drunk right away like the Poles? It is indeed unfortunate that human society should encounter such burning problems just when it has become materially impossible to make heard the least objection to the language of the commodity, just when power -- quite rightly because it is shielded by the spectacle from any response to its piecemeal and delirious decisions and justifications -- believes that it no longer needs to think; and indeed can no longer think. Would not even the staunchest democrat have preferred to have been given more intelligent masters? At the international conference of experts held in Geneva in December 1986, the question was quite simply whether to introduce a worldwide ban on the production of chlorofluorocarbons (CFCs), the gases which have recently and rapidly started to destroy the thin layer of ozone, which as will be recalled protects this planet against the harmful effects of solar rays. Daniel Verilhe, representing Elf-Aquitaine's chemicals subsidiary, and in this capacity part of a French delegation firmly opposed to any ban, made a sensible point, "it will take at least three years to develop substitutes and the costs will be quadrupled." As we know, this fugitive ozone layer, so high up, belongs to no one and has no market value. This industrial strategist could thus show his opponents the extent of their inexplicable disregard for economics: "It is highly dangerous to base an industrial strategy on environmental imperatives." Those who long ago had embarked on a critique of political economy by defining it as "the final denial of humanity" were not mistaken. [17] This will be seen as its defining characteristic.

Okay I've Guy Debord you all enough.  So, where are the terrorists?  The Evil Ones who will actually do the material damage to us and those around us, the damage which makes all the above hot air, and good for leftie university types with funny hair cuts, but "GET REAL!" shouts an angry person:  "We do have enemies and they do want to hurt us."

Such a perfect democracy constructs its own inconceivable foe, terrorism. Its wish is to be judged by its enemies rather than by its results. The story of terrorism is written by the state and it is therefore highly instructive. The spectators must certainly never know everything about terrorism, but they must always know enough to convince them that, compared with terrorism, everything else must be acceptable, or in any case more rational and democratic.

and so, what's it all about, Alfie?  Whither the Spectacle?  Well, says, Guy, it's going everywhere:

Yet the highest ambition of the integrated spectacle is still to turn secret agents into revolutionaries, and revolutionaries into secret agents.


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Could someone tell me how to put the pictures side by side?

Don't fight forces, use them R. Buckminster Fuller.
by rg (leopold dot lepster at google mail dot com) on Fri Jun 30th, 2006 at 08:52:37 AM EST
(a) don't put the image tags in separate paragraphs or lines (hit "Edit" to check my edits)
(b) put the image tags in a table.

*Traitor*, n.
A benighted individual who perceives an illusory distinction between serving his nation and abetting the criminals who govern it.
by DoDo on Fri Jun 30th, 2006 at 04:56:49 PM EST
[ Parent ]
Thanks, DoDo.

Don't fight forces, use them R. Buckminster Fuller.
by rg (leopold dot lepster at google mail dot com) on Fri Jun 30th, 2006 at 06:40:34 PM EST
[ Parent ]
But sign me up!

You can't be me, I'm taken
by Sven Triloqvist on Fri Jun 30th, 2006 at 09:40:01 AM EST


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