Welcome to European Tribune. It's gone a bit quiet around here these days, but it's still going.
I am Joe Schmoe, and even I can see it...  The question is how?  I saw electric underfloor heating for the first time yesterday.  A thin sheet of plastic, temperature control for each room, to cover the flat (60 or so square metres) was £14,000 (including VAT--govt. tax), or, say, 21,000 euros.  There are other costs, but I thought, "Okay, if I had the money, I would invest in a company that produced underfloor electric central heating because...electricity can be produced by windfarms.

The narrative for Joe will simply be: "This costs X, it is better than Y, will give you Z benefits and, really, Y is a load of pants, right?"

The car, for example, is a smoggy, polluting menace that serves a specific purpose: get person A to point B, where point B is not close to mass transit.  Great!  So why do Europeans and why does anyone else drive when that rule doesn't apply?

(My vision at this point is of a thousand swearing teenage boys on hybrid scooters...my ears will curse me, but my lungs will thank me.)

Don't fight forces, use them R. Buckminster Fuller.

by rg (leopold dot lepster at google mail dot com) on Sat Jul 8th, 2006 at 08:59:25 PM EST
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