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I do see your point. From my understanding talking to people in the "industry" though, the pan-European problem here is that programming executives are such total cowards.

They might steal a format if it's successful in another country, and they're happy to put foreign productions in post-prime slots and niche broadcasters, but the very thought of putting foreign content into a high-profile slot is enough to make them mess themselves.

Certainly in Germany, the public broadcasters are as risk-averse as the private-sector ones.

The fact is that what we're experiencing right now is a top-down disaster. -Paul Krugman

by dvx (dvx.clt št gmail dotcom) on Mon Jun 8th, 2009 at 04:55:35 AM EST
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dvx:
the very thought of putting foreign content into a high-profile slot is enough to make them mess themselves
Unless it's American content.

The brainless should not be in banking. — Willem Buitler
by Migeru (migeru at eurotrib dot com) on Mon Jun 8th, 2009 at 04:57:36 AM EST
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The wiles and failings of media execs are a whole other diary.

But I still have a suspicion that if Euro content was perceived to be as sexy as US content, subtitles wouldn't be an insurmountable problem.

by ThatBritGuy (thatbritguy (at) googlemail.com) on Mon Jun 8th, 2009 at 05:06:10 AM EST
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For a country of 60 million people it's not outrageously expensive to dub programmes.

The brainless should not be in banking. — Willem Buitler
by Migeru (migeru at eurotrib dot com) on Mon Jun 8th, 2009 at 05:08:03 AM EST
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Still more expensive than just buying US content.

What's the share of non-US, non-Spanish movies in Spain theaters ?

Un roi sans divertissement est un homme plein de misŤres

by linca (antonin POINT lucas AROBASE gmail.com) on Mon Jun 8th, 2009 at 07:32:50 AM EST
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Sufficiently high - there is a dedicated foreign film circuit which has grown from very small to now being sizeable.

The brainless should not be in banking. — Willem Buitler
by Migeru (migeru at eurotrib dot com) on Mon Jun 8th, 2009 at 07:40:45 AM EST
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Not necessarily-the marginal cost to the European programmer of supplying the Eurosoap to the British market is effectively zero, so there's a generous amount of room for negotiating down the price to share the cost of dubbing.
by Sassafras on Mon Jun 8th, 2009 at 05:26:24 PM EST
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