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In general regulation is preferable to these kinds of grassroots or media initiatives by activists or NGOs - specifically the kind of advertising reguation that you see in Nordic countries (perhaps part of the reason Starvid doesn't see too many bottled water ads).

The situation is complicated elsewhere because we live in a media environment and have a general discourse where bans on ads in which cars make trees grow and flowers bloom would be considered government intrusion on freedom of speech.

So there is a point - still, as regulation is better it should remain the ultimate goal.

by nanne (zwaerdenmaecker@gmail.com) on Wed Aug 5th, 2009 at 05:22:25 PM EST
[ Parent ]
I agree regulation is the goal. But how to get there when, as you say, we live in a media environment?

If we just wave the "this-should-be-regulated" flag while sniffing at attempts to score points within the media environment (judgement of their quality and likely effectiveness set aside for the sake of argument), I suggest we are comfortably ignoring the way the world works. The image-makers, meanwhile, go on creating their "reality".

by afew (afew(a in a circle)eurotrib_dot_com) on Thu Aug 6th, 2009 at 01:47:31 AM EST
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