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Britain is to ban advertising showing women who can't park or men who struggle to change a nappy in a crackdown on gender stereotypes, the industry watchdog said on Friday. The Advertising Standards Authority (ASA) said a review had found some stereotypes were harmful, citing ads that belittle men for carrying out tasks seen as female, or suggest new mothers should prioritise looking good over emotional wellbeing [...] From next June, adverts featuring a depiction of gender roles that could cause offence or harm will be axed, it said. The ban will apply to broadcast and non-broadcast media, including TV, radio, newspapers and social media.
The Advertising Standards Authority (ASA) said a review had found some stereotypes were harmful, citing ads that belittle men for carrying out tasks seen as female, or suggest new mothers should prioritise looking good over emotional wellbeing [...]
From next June, adverts featuring a depiction of gender roles that could cause offence or harm will be axed, it said.
The ban will apply to broadcast and non-broadcast media, including TV, radio, newspapers and social media.
Ms. Magazine helpfully illustrates that sexism is hardly isolated to the boy side of the Lego aisle. Lego figures meant for girls now have slimmer waists and actual busts. The strict, bold, primary palette of the Lego bricks I remember from childhood has been replaced by the pinks and blushes that characterize the girl aisle of the toy store.
We'll have our local MRA around in a second to explain why girls don't like construction toys due to evolutionary pressures in a moment.
RACIST!!&SEXIST!!
##Another case of misplaced precision Diversity is the key to economic and political evolution.
My superhero loving 7yo daughter not impressed when she spotted this sign in @Tesco today @LetToysBeToys pic.twitter.com/8F3bsRv6PK— Karen Cole (@karlou) November 22, 2014
My superhero loving 7yo daughter not impressed when she spotted this sign in @Tesco today @LetToysBeToys pic.twitter.com/8F3bsRv6PK
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Why? you might ask. I'll tell you. LEGO shapes were punched in primary colors (and still are) as were many manipulatives for early childhood development. And, yes, I did not buy my toys. Santa delivered them.
So what's 'different' 50 years later about LEGO, CREATIVE PLAY THINGS, or PLAY MOBILE product lines?
Consumer demand for 'gendered' product lines. You (pl.) demand context-specific manipulatives, Evil Corp delivers. Children demand 'gendered' products 'as seen on TV!', Santa delivers.
The irony at this point is, the world is living through neurotic projections of an aimless political class of persons, who alternately express contempt for and pride in 'femininity' or 'masculinity'.
imbeciles Diversity is the key to economic and political evolution.
FIFTH WAVE is intellectually bankrupt but flush with cash as are, of course, all parents and all children across the world who struggle, inexplicably, against involuntary, color-coded 'gender' assignment foisted on them by Evil Corp in the aisles and in the trash heaps of 'first world' dysphoria.
GFAFB Diversity is the key to economic and political evolution.
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