28 May - 3 June 2018 | 107 comments (107 topical, editorial, 0 hidden)

Evening Standard under fire for selling `favorable' coverage to Uber, Google

The London Evening Standard is facing accusations it sold "favorable news coverage" to six major companies, including Uber and Google, in a £3 million deal.
Open Democracy, a political U.K.-based website, accused the paper of offering positive news coverage to the likes of Uber and Google in exchange for corporate partnerships worth hundreds of thousands of pounds, as part of an upcoming campaign called London 2020.
According to the report published Wednesday, the Evening Standard told corporate partners they would not just get the usual, clearly labeled "advertorial" content, but also news and comment pieces "that will appear to readers as routine, independently written editorial."

I'm SHOCKED, I tell you, SHOCKED

by Bernard (bernard) on Sat Jun 2nd, 2018 at 01:26:58 PM EST
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Re: Europe (none / 0)

world "discovers" public relations (PR) industry. Freaks out for 72 hours. Investigative report on "native advertising" developing ...

Diversity is the key to economic and political evolution.

by Cat on Sat Jun 2nd, 2018 at 05:41:21 PM EST
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Re: Europe (none / 0)

Oh come on. You don't really think that they could bribe or twist (thank God!) a British journalist, even one at the Evening Standard. But seeing how all the papers give positive coverage to these companies, unbribed, there's no occasion to.

by gk (gk (gk quattro due due sette @gmail.com)) on Sat Jun 2nd, 2018 at 08:51:43 PM EST
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Re: Europe (none / 0)

"disintermediation"
origin story @ George Osborne's London Evening Standard sells its editorial independence to Uber, Google and others - for £3 million, flavored with mo' bigger bits of trade "secret" clientele and an "emanation" of Geo. ORWELL, Mr Peter Oborne.

"George Orwell - who worked for the Evening Standard - once said that journalism is printing what someone else does not want printed, and everything else is public relations."

## University of d'Oh BULLETIN

Diversity is the key to economic and political evolution.

by Cat on Sun Jun 3rd, 2018 at 10:49:10 PM EST
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28 May - 3 June 2018 | 107 comments (107 topical, 0 editorial, 0 hidden)