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EC | Questions & Answers: European Media Freedom Act, 16 Sep
The aim of the European Media Freedom Act is [1a] to protect media pluralism and independence in the EU single market, where media can operate more easily across borders without undue interference.

The Act will [2] complement existing measures on the audiovisual market, [3] setting clear rules and safeguards to ensure greater independence, transparency and [4] cooperation between media market operators [?] and thereby [5] promote their economic development across borders.

1. What are the benefits of the European Media Freedom Act for media companies in general?
The European Media Freedom Act will [1b] strengthen the editorial freedom of media companies and [2b] protect them from unjustified, disproportionate and discriminatory national measures, protecting the pluralism of European media landscape. Media companies will also benefit from fairer and more transparent [5b] allocation of state advertising expenditure....

2. What are the benefits of the European Media Freedom Act for public service media providers?...

3. What are the benefits of the Media Freedom Act for journalists and other media professionals?
Journalists and editors will be better protected from undue interference in editorial decision-making and, in the case of public service media, have assurances that their employer is equipped with adequate and stable funding for future operations, in accordance with their public service mission....
4.  What are the requirement for the media[sic] themselves? ...
5.  How will the Act regulate the use of spyware against journalists? ...

6. What is the role of the European media freedom watchdog? How will the Board operate in practice?
The Commission proposes to set up a new European Board for Media Services comprised of national media authorities. The Board will replace and succeed the European Regulators Group for Audiovisual Media Services (ERGA) established under the EU's Audiovisual Media Services Directive (AVMSD). The Board shall act in full independence when performing its tasks....

7. How will the media market concentration assessment work?
The Media Freedom Act does not prevent or set specific thresholds for media market concentrations. ...

8. How will the European Media Freedom Act regulate national measures affecting the media? ...
9. How will the European Media Freedom Act address state advertising and why is this important?...
10. What is the link between the Media Freedom Act and the Digital Services Act, when it comes to media content moderation? ...
11. What are the links between the Act and the Audiovisual Media Services Directive (AVMSD)?...

12. What is the new right of customisation of the audiovisual media offer?
The Regulation introduces a right of customisation of the media offer on devices and interfaces used to access audiovisual media services, such as connected TVs....
[13 -15]
16. How will the European Media Freedom Act be enforced in Member States?
The Media Freedom Act is a Regulation which means it is directly [sic] applicable in all Member States. This means that any alleged breaches can be brought before national Courts. The European Board for Media Services, together with the European Commission, will ensure the consistent application of the European Media Freedom Act and the wider EU media law framework.
[...]
The Recommendation accompanying the legislative proposal is non-binding. However, the Commission will monitor the implementation of the Recommendation by Member States and hold discussions regarding stakeholders' actions to follow it up in relevant fora.

by Cat on Tue Sep 20th, 2022 at 03:23:48 PM EST
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