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How to Pick Alternative Energy Winners.

by joelado Tue Jan 6th, 2009 at 08:39:25 AM EST



Picking the Winners
Just because it's green and a good idea, isn't a guarantee it will succeed reaching the marketplace, much less reach commercialization, writes Joseph Lado in an article for EVWorld.com


The picture above is of Apollo 15's astronaut James Irwin with the first lunar rover on the Mare Imbrium. It has been nearly 40 years since man drove an electric vehicle on the moon, much less mined it for Helium 3.


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EV WORLD: Picking the Winners

To recap there are three main characteristics of barriers to market for alternatives. They are; the number of barriers to overcome, the difficulty of overcoming those barriers and whether any barrier is insurmountable. As we go on from here we will see that there are four types of barriers any combination of which could be either too numerous, difficult or just plain impossible to overcome.

Types of Barriers

  • Scientific - Will this substance do what we want it to do?
  • Engineering - Can we overcome this scientific barrier with engineering?
  • Economic - Will it be affordable? Will it be competitive?
  • Business - Is there a margin? Is there something out there with fewer barriers?

This is good, so far, but it is not nearly complete. I'm looking more on the policy side and there you have to deal with institutional and political barriers.

You have to look at the political economy of technologies (on the market as well as in government and especially in the interplay between those). You can't stop the analysis at the point you come to the government.

by nanne (zwaerdenmaecker@gmail.com) on Tue Jan 6th, 2009 at 03:37:54 PM EST
Very good, nanne, and add that the market economy has refused to include externalities, which completely skew any sound business decision.

"Life shrinks or expands in proportion to one's courage." - Anaïs Nin
by Crazy Horse on Tue Jan 6th, 2009 at 05:16:52 PM EST
[ Parent ]
On an emergency, disaster, survival scale, solar is already competitive:

<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/Yz_a6sCP0Ww&hl=en&fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Yz_a6sCP0Ww&hl=en&fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object>

In the developed world, Solar IS Civil Defense, and on that scale, solar electric is already competitive.

Solar IS Civil Defense

by gmoke on Wed Jan 7th, 2009 at 09:58:03 PM EST
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by nanne (zwaerdenmaecker@gmail.com) on Thu Jan 8th, 2009 at 01:37:31 PM EST
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